| 000 | 00947nam a2200325 i 4500 | ||
|---|---|---|---|
| 001 | 000000098648 | ||
| 003 | CaOOAMICUS | ||
| 005 | 20210708101503.0 | ||
| 008 | 150716s2007 xxka 000 0 eng c | ||
| 020 | _a9780470517918 | ||
| 040 |
_aULA _bspa |
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| 080 | _a* 658.8 | ||
| 080 | _a658.8 | ||
| 245 | 0 | 2 |
_aA master class in brand planning : _bthe timeless works of Stephen King / _cedited by Judie Lannon, Merry Baskin. |
| 260 |
_aChichester [etc.] : _bJohn Wiley & Sons, _c2007. |
||
| 300 |
_axliii, 351 p. : _bil. ; _c25 cm |
||
| 336 | _aTexto (visual) | ||
| 337 | _asin mediación | ||
| 338 | _avolumen | ||
| 650 | 4 | _aMarcas comerciales. | |
| 650 | 4 | _aMarketing. | |
| 650 | 4 |
_aVentas _xPromoción. |
|
| 650 | 4 | _aPublicidad. | |
| 700 | 1 | _aLannon, Judie. | |
| 700 | 1 | _aBaskin, Merry. | |
| 904 |
_a2 _b2 _cDisponible _d _t105342 _j658.8 MAS |
||
| 904 |
_a1213 _b7 _cDisponible _d _t105377 _j658.8 MAS |
||
| 990 | _artm | ||
| 999 |
_c6412 _d1925 |
||